The story is one of the most inventive which I’ve come across in a long while, and I loved the way in which Hughes crafted his tale. Despite the other-worldly beings, the writing style and descriptions throughout made it appear almost believable.In spite of the lack of promotion for the film, The Iron Giant’s reception from both critics and audiences was very strong. was already receiving criticism for its lack of faith in the movie in 1999, which led to increased marketing for the film’s home video release. The movie gradually began to gain more recognition and popularity through its home video release.
Eventually, the television rights were also sold to Cartoon Network, which began airing the film regularly. With that, The Iron Giant’s popularity continued to grow until it reached the classic status it has.Įven though The Iron Giant gradually gained a following that really loved the film, it was still generally seen as a financial failure, even if the disappointment was lessened by the belated attention it received. WB was more concerned with the other films they had in development, and they had little interest in revisiting the less-than-stellar performance of The Iron Giant.īecause of its financial failure, the prospect of a sequel to The Iron Giant was never really on the table.
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